Four Effective Ways to Create Accurate Lead Data More and more companies depend on reliable data to inform their decision-making. Using a customer relationship management (CRM) tool like Salesforce means maintaining accurate lead data. For instance, one study revealed that 72% of businesses have become more reliant on data in their digital transformation efforts. Therefore, ensuring high-quality lead data is essential. First, let’s review what leads are in Salesforce and dig deeper into the importance of their reliability. In Salesforce,
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The Definitive Guide to Salesforce Government Cloud What is Salesforce Government Cloud—and do you need it? Salesforce Government Cloud is a secure and scalable platform designed to fit the mission and security needs of government agencies and contractors. If you work in or for the public sector, Salesforce Government Cloud will make your life easier by streamlining the employee experience and transforming how you deliver government services. Salesforce Government Cloud is an instance of Salesforce 360 specifically for public
How to Develop a Foolproof Salesforce Org Strategy Are you considering deploying Salesforce in your organization? What type of Salesforce org strategy you choose affects how your business uses Salesforce and how it affects your operations and management. Should you choose a single org strategy or a multi-org strategy? It all depends on your firm's unique nature and needs. The Salesforce org strategy you choose affects all aspects of your Salesforce implementation A single org strategy is centralized around
8 Tips to Supercharge Customer Acquisition with Salesforce How can you supercharge your customer acquisition efforts? It's essential that you continue to attract new customers to grow your business. When you want to create a more effective customer acquisition strategy, turn to Salesforce CRM and these eight proven effective tips. Customer acquisition is a top priority for growing businesses To supercharge your customer acquisition, start by defining your target audience and determining customer needs You also need to diversify
The Complete Business Integration Roadmap for Salesforce Investing in Salesforce is a transformative journey for any business; however, the course of that journey varies for every business. If you want to maximize your Salesforce ROI, you’ll need to devise a strategy that will sync the platform with your existing business processes. This strategy or business integration roadmap will guide you on your journey and, if executed properly, lead your business to the destination you have envisioned for it. Business