Salesforce Advertising Sales Management: The Definitive Guide

2022-07-19T06:43:59+00:00

Salesforce Advertising Sales Management: The Definitive Guide As advertisers are adding new channels and strategies to their playbooks, the pace of business has many organizations running at full speed just to keep up. Juggling these tools and platforms can be a headache, but Salesforce Advertising Sales Management brings a new converged platform that can revolutionize how you approach ad sales. With the help of Rainmaker, Salesforce’s media platform is packed with powerful tools to help you do more than just

Salesforce Advertising Sales Management: The Definitive Guide2022-07-19T06:43:59+00:00

3 Ways to Optimize Ad Inventory for Sales

2022-02-18T19:04:50+00:00

3 Ways to Optimize Ad Inventory for Sales Following sharp declines during Covid restrictions in 2020, global advertising spending increased by 32% in the first half of 2021 and should remain above 23% for the total year tally. With spending on the rise, ad inventory management has a crucial role to play in publisher sales success in 2022. For publishers, optimizing ad inventory means quantifying the value of your ad spaces as accurately as possible, neither above nor below what

3 Ways to Optimize Ad Inventory for Sales2022-02-18T19:04:50+00:00
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