DemandLab Workshop

Build a vision for digital marketing that drives sales results.

Session Topics

  • DemandLab from RainmakerCurrent State Survey & Discovery
  • Who Does What? – Understanding the personas that work together to drive demand and lead the customer journey in its early stages.
  • Systems Review
  • Demand Generation Mapping

Key Outcomes

  • Gap Analysis & Key Capabilities
  • DemandGen Roadmap
  • Recommended Approaches to Close the Gap]

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